Aru was built from a simple observation:
Restaurants spend enormous amounts of time creating great experiences inside their four walls — but the guest experience often starts somewhere else.
Their website.
That is where guests ask questions, explore menus, plan celebrations, look for reservations, and decide whether they want to visit.
We believe that experience should feel just as thoughtful as walking through the front door.
So we built Aru.
A restaurant-specific AI agent designed to help restaurants answer guests, showcase their business, and capture opportunities — before a guest ever picks up the phone or walks through the door.
Our Team
Built by people who understand hospitality.
Our team brings hands-on restaurant experience together with technology, marketing, and business strategy to build something that actually works for operators.
We're not trying to replace hospitality.
We're trying to give hospitality teams a more business before people walk through your door.
Michael Annis
Founder / CEO
Co-founder / CMOEllie Soisson
Talk to us today.
Drop your details—we’ll craft a custom strategy and propel your business forward.